It may be an obvious or cliche choice for favorite designer…but I really do love Saul Bass. He is best known for his poster design as well as his creative approach to opening titles in film. For those of you not into old movies and poster art, you’ll know his logo for United Airlines.
I was excited to find today that his film,”Why Man Creates”, created in 1968 was for the first time uploaded to youtube in it’s entirety. The film explores and discusses the nature of creativity as it is broken down into 8 stages.
It aired for the first time, as a shortened version, on the first broadcast of “60 Minutes” in 1968, and also won an Academy Award for Best Documentary Short.
Feast your eyes on the genius of Saul Bass!